More Advanced Benefits for an Affiliate from the
Merchant
Aside from the usual pay per click, pay per lead
and pay per sales that we already know of, knowing what a merchant
offer to his affiliates can make this game a more successful venture
for the affiliate marketer.
The basic benefits are:
Pay per click - you get a commission up to $0.10
cents for the hit.
Pay per sale - commissions offered ranges from 5% to 50% that is paid
to you usually at the end of each month.
Use of tracking software
The merchant applies software that you can use to track your sales. It
should also show the marketer the result of his previous transactions,
referrals and inquiries.
For this, it is not advisable to join a merchant that uses cookie
applications because the customer can delete the information of the
transaction. When that happens, you will no longer be able to track a
sale that is to be credited to you.
Affiliate network Services
Good merchant affiliates use networks to facilitate prompt payment
schedules
Immediate payout rate.
Payouts that is done within the end of each month or a few days
afterwards. It is not advisable to join a merchant whose payment rates
are two months and over.
Payment for future sales
You are insured that inquiries to your website or the customers you
have referred to your merchant are credited to you even when the
purchase is not made during the time of the visit.
Other benefits that should expected
in addition to the usual benefits:
Minimum amount payout
Affiliate merchants and affiliate networks usually puts aside a minimum
budget for payout. A goal is set by merchants where an affiliate is
required to reach to get payment. Some products are harder to sell than
others. Find out the minimum amount requirement for reaching the sales
amount for you to be able to estimate the achieving of the target.
Carry over terms
When the minimum balance is not achieved within
the month, the valance is carried over to the next month to next
transactions. Nothing wrong there. However there are merchants that set
a deadline for carry over periods. It is not advisable to join
merchants that set a fixed deadline for carry over period as this will
nullify previous sales balance which should be credited to the
marketer.
Back charges for returned products
There are sometimes conditions in a purchase
agreement where the buyer can return his purchase after a specified
period. When this happens, the marketing affiliates' commission is
debited from his account. The marketer has to take note of the charge
back periods of the merchants and when this happens, the marketer has
to find out how much of the commission is to be debited from his
account.
Another issue that the marketing affiliate has to
find out is exclusivity clauses. This clause prohibits a marketer from
promoting other products that is in competition to what is offered by
the merchant and the methods that the merchant uses for conflict
resolutions.
Other facilities offered by the merchant.
Aside from banner ads, a good merchant also offers the following
facilities
· Free training for promoting products
and services
· Real time statistics
· Tracking information
· Website improvement programs
· Help lines for affiliates
· Newsletters
There are many affiliate merchants that offer
incentive schemes over the commissions as a means of rewarding their
better performing marketers.
Joining programs that offer benefits similar to
these can prove to be a very rewarding experience for those who would
want to earn the benefits of being a marketing affiliate.
|
