Three Suggestions to Increase your Affiliate
A survey done by the Forrester research projected
that in 2005, affiliate programs will reach $53 billion. It is still
very early to tell, we are just starting with 2006. No matter, even a
figure lower that is still a lot of money that is changing hands in
That also goes to show the popularity that
affiliate marketing has generated since its start ten years ago.
How then earning potential should be boosted to
get a piece of the market and keep you up there?
Here are simple tips to increase your earnings.
· Choose the products that you are most
comfortable with. Not all products are very saleable. Choosing a
product or a service that gives the highest commission may or may not
be a work out for good reasons.
Ask any salesman and he will readily tell you that
the higher commissions are given for a product, the more difficult it
is to sell. Conversely, easy to sell products give lower rates.
Depending on your temperament and your preferences, choose wisely a
product or a service that you have to promote. If you want windfall and
do not mind so much the waiting time to convert your leads into sales
go for products offering bigger rates.
But whatever the choices you select, the most
important products to choose are those that are already within your
target audience needs and requirements. Something that they are already
The varieties of online merchant affiliates doing
business and wanting to get into online marketing are growing by the
day. Marketers can now at least afford to be picky. So chose one that
would least likely get for you the earnings benefits you want.
· Build your list. Having a good
directory of customers, marketing people call it the customers list,
will pay great dividends. The lifeline of any business involved in
selling is the customers list.
Do not send a customer directly to your merchant
without getting the contact information first. Sending your prospect to
your merchant does not allow you repeat sales. It also does not give
you much chance on selling to them the other product lines that are in
your portfolio. You lost the opportunity of sending those marketing
messages and establishing a relationship with them that are so
essential in selling situation. All that you could expect is a one time
sale. Send them to your merchant and you loose them forever.
· Because of the current competition
merchants are adjusting, fine tuning and revalidating their commission
structures. They mean business and they like us want to be ahead of the
competition. Many merchants maintain other incentives outside of the
regular commission that hey offer. These "other incentive are usually
earmarked for their better performing affiliate marketers. If your have
proven yourself to be a successful promoter of their products and
additional incentives are not yet on the talking table, ask them. A
smart merchant will always want to keep marketers that are performing.
No merchant will want to loose you to the competition besides you are a
no risk investment to the merchant.
Ask them for omission higher than normal or request for additional
incentives. If your stay within limits you just might get it.
· E-books. There is a good chance that
you are competing with other affiliates that are into the same program.
That being the case, the third step is for you is to write e-books and
collect the e-mail addresses that downloaded your e-book. This is a
soft sell approach that could enhance your credibility with your
customer. Remember you are not selling them anything. You are just
informing them. There should be very little resistance with this
approach if any.
These three suggestions will improve your earning
potential from your venture as a marketing affiliate.